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"Very nice Posters. The quality is amazing and we received it very quickly !"
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"A shop to visit absolutely. Huge selection of posters. We spent more than an hour there !"
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"Perfect to find gift. Price are very good. An they can frame and pack it on site"
About the Artist
Will Bradley was an influential American illustrator, typographer, and poster designer whose work played a pivotal role in shaping Art Nouveau graphics in the United States. Active during the late nineteenth century, Bradley brought a fine art sensibility to commercial design, blending innovative lettering with ornamental motifs. His creative vision helped elevate posters from mere advertisements to objects of artistic merit.
Bradley’s career coincided with the rise of the international poster movement and the Arts and Crafts ethos, both of which valued craftsmanship and aesthetic harmony. His legacy endures in the bold silhouettes and rhythmic layouts that became hallmarks of American graphic design. Bradley’s posters, such as this one, continue to inspire collectors and designers alike.
The Artwork
Created in 1895, this poster titled The modern poster marks a turning point when posters emerged as a powerful medium for public communication and artistic expression. Rather than serving only as advertisements, works like this celebrated the poster as a modern art form, merging commerce with cultural sophistication. The inclusion of the peacock motif reflects the era’s fascination with beauty, elegance, and the art of display.
This piece stands as a visual manifesto for decorative innovation at the dawn of modern graphic design. It resonates with those interested in the early history of advertising and sits naturally alongside vintage advertising posters and the creative output of famous artists from the same period.
Style & Characteristics
The central feature is a stylized peacock, its elongated tail feathers rendered as sweeping, decorative forms that flow across the poster. The palette is dominated by deep blue and crisp white, with flat areas of color and sharply defined contours that create a striking visual impact. The composition balances image and integrated typography, characteristic of Art Nouveau’s organic lines and harmonious layouts.
The overall mood is refined and poised, with a sense of movement and grace that makes the design both timeless and distinctive. The interplay of bold shapes and elegant curves exemplifies Bradley’s mastery of poster art from this era.
In Interior Design
This Art Nouveau poster brings a touch of historic elegance to contemporary interiors, especially in spaces that favor clean lines and graphic accents. It works beautifully in entryways, studies, or living rooms, where its luminous blue and white tones can stand out against neutral or dark walls.
Pair it with indigo textiles, brass details, or natural wood finishes for a balanced and sophisticated look. For those curating a color-focused gallery, this piece harmonizes especially well with selections from the blue wall art collection.